55knots

Graphic Design and Social Media—What SMBs Must Know
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Making great social graphics or visual content is the key for your business to thrive on social media or even on other online platforms, like Google. As lucrative as this can get, you have to take note of the stiff...
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4 Ways Graphic Design Boosts Your Digital Marketing
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Having a sound digital marketing strategy is the first step to leading your business to success. However, if you want to execute your ideas well and bring in desirable results, you will need to pay attention to your graphic design...
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Improving Your Landing Pages — 3 Useful Site Design Practices
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Modern businesses need to adapt to the digital landscape by making sure that their transactions flow smoothly for their customers. Managing a website has become necessary for brands with consumers preferring the accessibility and convenience of ordering products and services...
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Colour Accessibility in Design & Marketing
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Did you know — 2.2 billion people worldwide have a vision impairment? Have you considered how these statistics might affect your website & marketing? What is colour accessibility? When following colour accessibility guidelines, you’re looking to maximize the contrast of...
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6 Essential Design Hacks to Create a Website Your Customers will Love
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Need a new website to drive engagement and growth for your business but not sure where to start? Whether you’re a small business or large corporation, our design team has put together their top website design hacks to save you...
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20 Productive Business Ideas To Work On During Social Distancing
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Whether we like it or not, businesses across the country need to look at how they operate. Some companies are taking the slower pace to work on their business and others are being savvy and finding ways to pivot their...
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6 Surprising Reasons Your Logo is Confusing Your Customers
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Is your logo a winner or should it walk the plank? Does it grab the attention and understanding of your customers in seconds? Not sure?  Check your logo against these 6 logo no-no’s to make sure your brand stays afloat...
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How To Make Art Not War With Your Design Team
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Many professionals struggle when it comes to communicating with their design team and other creatives, e.g. copywriters, editors, photographers, and content creators. It's as though people think we're a hybrid human who speaks some foreign "creative person" language. You'll be...
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Why Brand Consistency Matters—A Lot.
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Is inconsistent branding killing your business? When it comes to standing out in your industry through brand design, are you recognisable? Or, is your marketing collateral pulled together with a 'this will do' attitude?  Here's why brand consistency matters. People...
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6 Graphic Design Trends to Get You Noticed in 2020
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The 55 KNOTS team pulled together (our favourite) top six graphic design trends for 2020. Find out why they’re trendy and how to use them in your business. 1. Monochrome Design In 2020, monochrome design is a favourite amongst creatives....
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