BY Benjamin

October 5, 2020

With everything, from music and media streaming to desktop applications, turning into subscription-based services, it’s natural for other industries to follow suit—and for a good reason too. Subscription services offer an inherent level of flexibility that benefits both the user and the company offering the service. 

If you’ve never heard of graphic design subscription services, then you’re in the right place! In this article, we will do a deep dive into the three unique benefits of using a subscription-based design service—and why you need them for your business too!

1. Clear expectations and fixed monthly costs 

One consistent issue that business owners encounter when dealing with freelancers is the inconsistencies in quality and art style. As any business owner will tell you, higher prices don’t always correlate with higher-quality work!

Pricing norms and the level of services included can vary wildly among different designers. With no industry-wide pricing, it can be challenging to find a consistent level of service if you happen to need to change designers. 

In contrast, graphic design subscription packages offer a stable monthly rate and a clear scope of work. This helps you manage your expectations and scale your operations as your needs for graphic design increase or decrease. 

2. Consistent quality and art style 

Before design subscription packages were available, most business owners who want a consistent art style would hire in-house designers in their team. While this may work for certain operations, this is ultimately the more expensive route, as hiring talent comes with paying for additional equipment, taxes, and government-mandated benefits. 

Companies like 55 KNOTS offer graphic design subscription plans that let you work with a dedicated designer to solve this problem. By having the same designer working with you every month, you can expect a consistent art style across all your marketing collaterals! Consistency in art style is crucial in marketing collaterals, as it allows you to reinforce your brand with each marketing campaign. 

If you’re concerned about the level of quality, then design on-demand services are the perfect match for you. While working with freelancers might be a hit and miss, our vetting process helps us ensure you are only working with the best graphic designers in this part of the world. 

3. Flexible Solutions and Pricing Plans 

As a small business owner, you may have slightly smaller graphic design needs. You may only be starting and need a logo, a business card, and a website banner to start your new business. 

Most subscription-based design services will offer flexible plans that cater to design needs at various price points. The beauty of the subscription model is that if you are not satisfied with the level of service for any reason, then you can cancel your subscription at any time! Any finished design product is yours to use as you see fit once the design has been delivered to you. 


Design on-demand services help business owners and graphic designers alike. As a subscription service, it allows clients access to consistent quality outputs from professional graphic designers. 

On the flip side, it gives graphic designers a stable stream of clients that will enhance their skills as creative professionals. While you can achieve the same quality by working with freelancers, graphic design subscription plans eliminate the guesswork and help business owners accelerate their timelines and achieve their vision as quickly as possible! 

Are you looking for a creative graphic design service in Australia that provides design subscription packages? 55 KNOTS is a design on-demand service based in Australia. We offer premium-quality creatives from professional designers with unlimited revisions, to boot. Sign up with us today and try out our services for a 14-day trial period!


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Captain of ships and commander to a crew of designers. Benjamin Williams is a creative director with over 20 years of experience working with the world’s largest brands.