The shift your brand needs.
You know your brand deserves more. It’s time to ditch cookie-cutter campaigns, find clarity, and build something that truly stands out—and stands for something.
I’m Ben Williams, your Fractional Creative Director and founder of 55 Knots. My design journey started at 12, selling Pokémon fan sites to communities in the US. Since then, I’ve grown from a local designer to leading campaigns for global brands.
As Lead Creative for eBay Australia, I delivered impactful digital and multimillion-dollar out-of-home campaigns. Over the last 5-6 years, I’ve partnered with 400+ brands through 55 Knots to create strategies that drive results.
Now, I’m bringing that expertise directly to you. Let’s build something people talk about. Let’s build something worth remembering.
“Ben is an outstanding creative director with an incredible eye for design”
Design for good.
When you work with me, your investment does more than drive results for your brand—it gives back. A portion of every strategy package I deliver is donated to initiatives that are making a difference in the world.
Design for Good means aligning creativity with impact. Whether it’s supporting sustainability projects, championing health and wellness, or amplifying mission-driven voices, your success fuels positive change.
Because design should do more than look good—it should do good.
Strategy Blueprint
Perfect for teams ready to execute but needing a clear plan.
- A custom creative strategy tailored to your goals.
- Clear action steps for your team.
- One-on-one strategy sessions to refine the vision.
Strategy + Team Execution
Ideal for busy founders who want both strategy and execution done.
- A bespoke strategy plus full access to 55 Knots’ creative team.
- From concept to completion, aligned with your vision
- Regular progress check-ins to ensure results.
Full Creative Partnership
The ultimate, hands-on solution for visionary founders.
- End-to-end creative solutions, fully managed.
- A personalised process focused entirely on your vision.
- Priority access and fast turnarounds.
Why work with me?
I’m here to create results, not waste time. I know how to turn a good brand into a great one with strategies that scale and campaigns that connect.
If we work together, you’ll get my full focus and creativity—no half-measures. This isn’t just about taking on clients; it’s about building partnerships. If you’re ready to make waves, so am I.
