Business cards still create an impact even up to this day. If one wishes to build lasting relationships with other businesses, these cards will surely help you have a smooth flow in pitching your business ideas or intentions of partnerships.
Here are a few innovative suggestions to spice up your business card designs.
VENTURE ON PLASTIC BUSINESS CARDS
Business cards made from plastic give a rigid structure and look better in shape, even with any designs. Compared to paper, plastic cards are weather-proof, which will assure you that they will last long. They are not easily vandalised and do not degrade fast when in contact with water, food grease, and other elements.
Most people believe that plastic printed materials are more expensive. This, of course, is false. Although the cost appears to be slightly higher than paper at first glance, there are factors to consider. Because plastic is more durable, it lasts longer, so the investment pays for itself when you don’t have to reprint your business cards on a regular basis.
ESTABLISH BRANDING IN YOUR DESIGN
One of the primary things to remember in revamping your business card is sticking to your branding. You have to be meticulous about choosing the right colours and shapes to maintain your sense of identity, which the business card will carry as you distribute them. Come up with a business logo that will take your total brand. Another important note is to study your competitor’s branding to avoid incorporating it into yours.
INCORPORATE SOCIAL MEDIA INFORMATION
Many companies would no longer connect by phone. They will instead email you or look you up on Instagram, LinkedIn, or Facebook. Your social media accounts will give employers or potential business partners a more extensive insight into who you are. Information about your accounts will help add details aside from your name, company name, and traditional contact information.
However, if you want to incorporate social media information in your business cards, remember to keep personal details apart from professional agendas.
Make Different Designs for Particular Events
When any occasion arises, it’s a good idea to have a suitable business card design for that particular event. For instance, your business card would be a great sample of your work for potential clients when you are a freelance graphic artist.
USE A QUOTE
Did you know that a very catchy quote would help you flaunt your brand? If you ever run out of design ideas, a quote can help fill that gap—one originally from you or your company. However, if the quote is from another author, make sure to cite them as the source to avoid plagiarism.
CONCLUSION
In the post-pandemic era, business cards have retained their importance. Business cards aid in the development of a warm and productive relationship with clients. It is a marketing tool used to build trust, establish a brand, and communicate messages to potential customers or partners.
Designing business cards is an easy task when you know your branding by heart. Avoid crowding up complicated design ideas by sticking to the card’s primary purpose—for other people to contact you. 55 KNOTS is a leading Australian creative agency that provides affordable and unlimited graphic design services based in Sydney. Make sure to reach out to them for your business cards. They will create designs that give the best results!
