5 stupid mistakes killing your story views
you have thousands of followers. so why are only 200 people watching your stories?
you'd think instagram would show your stories to everyone who follows you.
you'd be wrong.
i used to think that too.
for context, i have another account with 56k followers. most of what i've learned comes from growing that account organically. this one is still a work in progress.
but here's the ridiculous part.
even with 56,000 followers, i was lucky to get 1,000 people watching my stories.
that's less than 2% of my audience.
turns out, i was making five mistakes. and chances are you're making a few of them too.
Posting too many stories
more isn't always better.
ever noticed your first story gets 1,000 views, the next gets 500, then 250?
it's not a fixed rule, but views often drop as people move through your stories.
and if you're posting 15 stories about absolutely nothing, you're training people to tap straight past you.
instagram pays attention to that.
Using link stickers everywhere
i know. you want people to visit your website.
but a link sticker isn't automatically a good story.
if people aren't interested enough to engage, they're probably not going to click either.
and while instagram doesn't officially say it penalises links, i've found stories built around conversation tend to perform better than those asking people to leave the app.
Resharing every reel to your story
you've just posted a reel. naturally, you share it to your story.
except half your audience may have already seen it.
so they skip.
and instagram notices when people skip.
sometimes a completely different story that creates curiosity about your latest post works much better.
Resharing every story you're tagged in
someone tags you. you reshare it. everyone's happy.
except your audience probably has absolutely no context for why they're looking at someone else's lunch.
it's a lovely gesture, but not necessarily great content for your own audience.
Posting stories with absolutely no purpose
a photo of your coffee.
another photo of your coffee.
a blurry photo of your dog.
look, i love a dog photo as much as the next person.
but stories need to give people a reason to stop tapping.
instagram looks at signals like replies, likes and whether people keep watching.
give people something to read, react to or actually care about.
So what happened when I changed my strategy?
i went from struggling to hit 1,000 views to getting closer to 10,000 on stronger stories.
same account. same followers.
just a much better strategy.
and here's why this matters if you're running a business.
you don't necessarily need another 10,000 followers.
you need more of the followers you already have to actually see what you're posting.
because getting someone to buy from you is a hell of a lot easier when they remember you exist.
Get the exact story strategy I've been using.
what to post, what to avoid and how to get more people watching. it's completely free.
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